Most everyone knows that the Land Rover brand stands for first-class luxury, technology, safety, and off-road ability. But what isn’t so well-known, especially outside the Land Rover ownership/employee circle, is that the Land Rover brand represents three distinct families: Discovery, Defender, and Range Rover. How do these families differ? Let’s explore.
Discovery
The Land Rover Discovery family is defined by its sublime combination of refinement and ruggedness. These vehicles are equally comfortable cruising highways and backroads, and they represent some of the most versatile SUVs in the luxury segment. Cargo space and storage solutions are ample, as are the latest safety and infotainment technologies to keep you and your family plugged-in and well protected.
Defender
The Land Rover Defender group’s American presence concluded in the mid-1990s, and the family ceased production in early 2016, the culmination of almost 70 years of global manufacturing. However, tens of thousands of Land Rover Defender vehicles still operate in 170+ countries, contributing to farm-based and military tasks the world over. These multifaceted vehicles first made their mark in developing countries, the perfect fit for needs related to city-building and agricultural expansion.
Range Rover
This is the flagship brand under the Land Rover umbrella, with a presence in America that’s grown exponentially since the Range Rover family’s U.S. debut in 1987. If you own or have test-driven a Range Rover Evoque or Range Rover Sport, you know just what the Range Rover name represents: superior comfort, equipment, refinement, and functionality. Few SUVs can match the Range Rover family’s blend of opulence and durability.
The team at Land Rover Peabody serving Andover, MA invites you to visit our local Land Rover dealer to learn more about our world-class vehicle lineup and enjoy a test drive or two!
